Experiential Marketing
The why & the who. Brand expression, audience strategy, sponsorship, & the role each event plays in your business.
Explore Experiential Marketing
Culture, Built for Real Moments.
We plan, produce, & run the events that turn your brand's culture into something people show up for. One team, from strategy to event day.
01 / Point of View
Not Impressions. Presence.
Culture doesn't happen in a feed. It happens in person, with real people, in a real place, & at a real time. We turn the culture you've built into real moments people show up for & talk about after.
Most brands are forced to choose between a creative shop that hands off a deck and a production vendor that waits for instructions. That gap is where good ideas break on event day.
02 / What We Do
Experiential Marketing + Event Management, in One
Event Management
The how & the when. Planning, production, vendors, logistics, & the people who run event day.
Explore Event ManagementOne team owns both, so the strategy survives event day.
03 / What We Build
Every Format Your Brand Needs in the Field
No 01
Experiential Marketing
The strategy, story, & audience behind every moment.
Explore Service
No 02
Event Management
Planning, production, & the people who run event day.
Explore Service
No 03
Brand Activations
Pop-ups, sampling, tours, & retail moments that move product.
Explore Service
No 04
Owned Events
Event series & properties your brand hosts, grows, and owns.
Explore Service
No 05
Sponsorships & Partnerships
The partners & packages that fund the experience before the doors open.
Explore Service
No 06
Retreats & Brand Trips
Retreats, creator trips, & hospitality for the people who matter most.
Explore Service
04 / Who We Work With
Built for Brands With a Culture Worth Showing Up For
We work with growth-stage & established brands, typically $2M+ in annual revenue, that are ready to meet their people in person.
E-Commerce & D2C
Digitally native brands ($2M to $50M+ in revenue) that have scaled online and are ready to meet their community in person, lower blended CAC, & drive repeat purchase LTV.
CPG
Beverage, functional food, supplement, & personal care brands building velocity in specialty, natural, and national retail doors alongside DTC.
Health & Wellness
Movement, longevity, recovery, studio, & performance brands built around shared rituals, human connection, and physical transformation.
Premium & Luxury Travel
Boutique hotels, resorts, hospitality groups, luggage, & travel-lifestyle brands where taste, service, and sense of place define the product.
05 / Process
Discover. Design. Deliver.
01
Discover.
2 weeks with your team, starting on site. We study your culture, audience, & space. You leave with a 12-month playbook you own outright.
Brand Discovery & Experiential Marketing Playbook
02
Design.
The playbook becomes concepts, venues, & guest lists. Every event is scoped, budgeted, & tied to a business outcome before it's booked.
Concept, Venue, & Guest Curation
03
Deliver.
We produce it, run it, & report on it. Monthly & quarterly reporting ties every moment back to results.
Production, Management, & Reporting
06 / Ways of Working
3 Ways to Work With Us
Done by You
Advisory Only
You have an events team. We set the strategy, build the systems, & review the work before it reaches a guest.
Done for YouRecommended
Advisory + Execution
We plan, produce, & run every event. You approve the concept, the budget, & anything with your name on it.
Done with You
Integrated Team
We lead events inside the team you already have, with a written split of who owns what.
Every option includes the same strategy, monthly & quarterly reporting, and a 6-month, 12-month, or project term.
07 / Selected Work
Proof From the Field
01 · Owned Events · Endurance & Community
Keep Going Half Marathon
Turned an athletic apparel brand's ethos into a permitted, repeatable half marathon & festival property.
Read Case Study
02 · Retreats & Brand Trips · International Hospitality
True North Retreats
4 consecutive sold-out international wellness retreats across Switzerland, Panama, & Greece, run end to end.
Read Case Study
08 / Leadership
Led by the Founders Who Built It
Co-Founder & CEO
Matt Hardage
15 years in branding, marketing, & media, including a decade running his own full-service firm. Leads strategy, brand, & client relationships.
Co-Founder & COO
Justin Humble
Runs operations from plan to event day. Has sold out wellness retreats in Switzerland, Panama, & Greece, and produces the Keep Going Half Marathon.
Co-Founder & CCO
Nate Smith
Turns events into revenue. Leads sales, marketing, and sponsorship, building the partnerships & packages that fund each experience before the doors open.
Apply / Start an Engagement
Let's Build Something Real.
We're selective about the brands we take on. Tell us about yours. If there's a fit, we'll reply within 2 business days to set up an intro call.